LITGRID
SOCIAL MEDIA IDENTITY
THE PROBLEM
Corporate and captivating rarely sit in the same feed. Litgrid, Lithuania’s electricity transmission system operator, wanted a social media presence that held both – recognizably corporate, but worth stopping for.
Our solution
The system does the work. Every communication element is categorized, harmonious and purposeful, which keeps the feed consistent whatever the subject – and finds the sweet spot where corporate meets captivating.
